BrickContent
BrickContent is the content, SEO and demand agency for real estate. A Media + Labs brand, commercial sister of Diario Ladrillo. Madrid and Amsterdam. We do not do marketing: we fill show homes.
New build: this agency just opened
Real cases: zero. We are not going to decorate the hoarding with someone else’s numbers. The method is the one Rankings.io has run for 13 years in its niche, applied to Spanish real estate. The first numbers you see will be your own, on your dashboard, site by site.
Real estate only
One sector, no exceptions: developers, estate agencies, proptech, funds and servicers, sales agencies, construction and architecture. A generalist agency has to learn what a permit is on your budget. We already know.
One client per city and segment
If we sell your new-build in your city, we do not sell your neighbour’s. It costs us clients and it is the reason the work is worth anything. Exclusivity is in the contract, not on a slide.
Prices are public and everything is yours
The three plans are published with their figures and held in writing. Site, content, CRM and data stay in the developer’s name. If we leave, the building still stands.
Our own media
We publish the newsletter El Andamio on Thursdays and the Vender Ladrillo podcast every fortnight, alongside Diario Ladrillo. It is where the method is written down in public, before anyone pays for it.
The vocabulary of this house
Leads, visits, off-plan reservations and sales. No 360, no synergies, no transformation. More leads, less smoke.
Diario Ladrillo
BrickContent shares a group with Diario Ladrillo, the trade title covering the same sector. What runs there is journalism; what happens here is marketing. Two different things, kept apart.
Book your free audit
A 30-minute video call. The audit document and the 90-day plan.